The Legal Stuff
Privacy Policy - The Pilates Theory
At The Pilates Theory, we are committed to protecting your privacy and handling your personal information responsibly. This Privacy Policy explains how we collect, use, store, and protect your personal data when you visit our website, make a booking, contact us, or participate in our classes and services.
By using our website and services, you agree to the terms outlined in this Privacy Policy.
Information We Collect
We may collect and process the following personal information:
-
Name
-
Email address
-
Telephone number
-
Address (where provided)
-
Booking and attendance information
-
Information submitted through enquiry forms
-
Health or fitness information voluntarily provided to us for participation in classes
-
Payment information (processed securely through our booking platform)
-
Website usage information through cookies and analytics tools
How We Use Your Information
We use your personal information to:
-
Manage class bookings and appointments
-
Communicate regarding your bookings and studio services
-
Provide customer support
-
Process payments through our booking platform
-
Maintain client records
-
Ensure classes are suitable and safe for participants
-
Improve our website and services
-
Send newsletters, studio updates, special offers, events, and promotional communications where you have provided consent
You may unsubscribe from marketing communications at any time using the unsubscribe link included in our emails or by contacting us directly.
Online Bookings
We use LegitFit as our online booking and membership management platform. When you make a booking through LegitFit, your personal information is processed in accordance with their privacy practices as well as this Privacy Policy.
Legal Basis for Processing
We process personal data under the following legal bases:
-
Your consent
-
The performance of a contract for services
-
Compliance with legal obligations
-
Legitimate business interests in operating and improving our services
Sharing Your Information
We do not sell, rent, or trade your personal information.
We may share information with trusted third-party providers who support our business operations, including:
-
LegitFit (booking and membership management)
-
Payment processing providers
-
Website hosting providers
-
Email marketing platforms
-
Professional advisers where required by law
All third-party providers are expected to handle your data securely and in compliance with applicable data protection laws.
Data Security
We take reasonable technical and organisational measures to protect your personal information from unauthorised access, misuse, loss, disclosure, or alteration.
Data Retention
We retain personal information only for as long as necessary to provide our services, fulfil legal obligations, resolve disputes, and enforce our agreements.
Your Rights
Under applicable data protection legislation, including GDPR, you have the right to:
-
Access your personal information
-
Correct inaccurate information
-
Request deletion of your personal data
-
Restrict or object to processing
-
Withdraw consent where processing is based on consent
-
Request a copy of your personal data
To exercise any of these rights, please contact us using the details below.
Cookies
Our website may use cookies and analytics technologies to improve user experience, monitor website performance, and better understand visitor interactions.
You can control cookie settings through your browser preferences.
Third-Party Websites
Our website may contain links to external websites. We are not responsible for the privacy practices or content of those third-party websites.
Contact Us
If you have any questions regarding this Privacy Policy or how your personal information is handled, please contact:
The Pilates Theory
Updates to this Privacy Policy
We may update this Privacy Policy from time to time. Any changes will be posted on this page and will take effect immediately upon publication.
Last Updated: June 2026
